The Challenge
Fine Disregard's bespoke e-commerce backend had become a liability; the winery needed simpler operations without losing its minimal aesthetic.
The Solution
Migrated commerce onto VineSpring, kept Square for payment processing, ran A/B tests on the storefront, and pared the design back to essentials.
What I Built
VineSpring Migration
Orders and inventory moved off bespoke code onto a maintained platform.
Square API Integration
Payment processing kept intact through the transition.
A/B Testing
Storefront decisions made on evidence rather than taste alone.
Outcome
- Commerce runs on maintained platforms instead of bespoke code
Built With